I’m Tara, an SEO and AdWords Specialist at Koozai. Here’s a little bit about what I do:
I’m a Digital Marketing Executive at Koozai, specialising in Search Engine Optimisation (SEO) and AdWords Advertising. Within AdWords I work on PPC and Display advertising such as Remarketing. I’m AdWords certified to an advanced level, which includes YouTube advertising. I also dabble in Conversion Rate Optimisation (CRO) and Usability, as well as online branding.
I’ve worked on projects in a range of industries, however I specialise in fashion ecommerce projects.
I studied Advertising and Marketing Communications at Bournemouth University, where I specialised in Website Quality Assessment.
I write a lot for the Koozai Blog which allows me to share my SEO and AdWords skills and keep up to date with the latest online marketing trends. This includes some white papers which have been featured on the Koozai website.
I’ve also written guest posts for 123Reg and OMN London Meet Up, where I recently gave a presentation on the subject of Keyword Research, which you can read about here.
Outside of work I seem to still find myself reading work-related things. This doesn’t make me boring, it just shows that I’m lucky enough to do what I love as my job!
When I’m not doing something online marketing related I’m usually socialising, baking, or playing my guitar (in no particular order).
So hopefully this has given you a bit of an idea of what I’m about. If you want to get in touch about anything related to online marketing please send me an email or find me on one of my many social profiles.
There will be some blog posts on here at some point soon, but in the mean time check out the ones I have written for Koozai and other publications.
This site is a bit of a work in progress at the moment so please let me know if you find any faults or have any ideas on how it can be improved.
(All opinions expressed on this site are my own.)

